Strategic Communications Africa Limited ( Stratcomm Africa) has launched a four-week reading programme for pupils of the Junior High School of the Kanda Cluster of Schools in Accra.
The programme, which forms part of activities to mark the company’s 15th anniversary celebrations, is expected to improve and enrich the reading and writing habits of the pupils.
The theme for the programme is “Raising the Bar in the Communication Industry in Ghana and Africa”.
Addressing the pupils at the launch in Accra last Friday, the Chief Executive Officer (CEO) of the company, Ms Esther Cobbah, said poor communication often created misunderstanding, which often led to conflicts.
She said some people got frustrated whenever they were unable to express themselves and explained that since an act could become a habit and later develop into a character, it was important for children to be guided to enable them to develop excellent reading habits.
“As you read more and get better at it, you will no doubt attain a greater command of the English language but will also increase your own confidence as a human being,” she said.
“Reading is one of the things in life that you simply have to do more if you want to get better at it. For us reading is not only part of a child’s welfare but also a critical element in the process of national development,” she said.
Ms Cobbah pledged her company’s support to eradicate illiteracy in the country, as well as promote child welfare, by making contributions to education in Ghana.
Tuesday, June 23, 2009
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment